PRIVACY POLICY

Last updated December 11, 2025

This privacy notice for HexaPalette ("we," "us," or "our"), describes how and why we might collect, store, use, and/or share ("process") your information when you use our services ("Services"), such as when you:

      • Visit our website at https://www.hexaplette.com, or any website of ours that links to this privacy notice

      • Engage with us in other related ways, including any sales, marketing, or events

Questions or concerns? Reading this privacy notice will help you understand your privacy rights and choices. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at support@hexapalette.com .

1. WHAT INFORMATION DO WE COLLECT?

Personal information you disclose to us

In Short: We collect personal information you provide directly (for example, account creation, profile data, messages, comments), data we collect automatically when you use our Services (for example, IP address, device and usage logs), and data we receive from third-party services (for example, Google, Stripe, Crisp) when you sign in or make purchases.

We collect personal information that you voluntarily provide to us when you register on the Services, sign in via a social provider (Google), upload or share content (e.g. images, shared compositions), subscribe to premium services, comment, message other users, or contact support.

Personal Information Provided by You.The personal information that we collect depends on the context of your interactions with us and the Services, the choices you make, and the products and features you use. The personal information we collect may include the following:

      • Email addresses

      • Usernames

      • Profile details: display name, profile image, cover image, bio

      • Content you upload, create, share, or publish (e.g. Shared Compositions, thumbnails)

      • Messages or chat transcripts from our Crisp chat or support emails

      • Account metadata and identifiers (account ID, creation time, IP address, device information)

Sensitive Information. We do not intentionally collect sensitive personal information (such as medical, race, religion) as part of typical use of our Services.

Payment Data. We may collect limited payment- and purchase-related metadata (e.g., purchase receipts, invoice IDs). Payment card numbers and sensitive payment details are processed and kept by Stripe. We only retain payment metadata to the extent necessary to administer subscriptions, billing activities, and prevent fraud. You may find Stripe’s privacy notice here: https://stripe.com/privacy.

Automated and Technical Information

We also collect certain technical and usage information automatically when you visit or interact with our Services. This may include IP address, device identifiers, pages visited, referral and search terms, event and performance data, and cookies or similar tracking technologies. We use Google Analytics for aggregate analytics and may also use other providers for application performance and analytics.

Public Content and Sharing

The Services allow you to publish content (for example Shared Compositions) so that other users can view, like, comment, remix, and otherwise interact with your content. Published content may be visible publicly and discoverable, so do not include personal data you would not like to be public. You can control the visibility of your posts and compositions through the profile/settings UI when the feature is available.

Marketing and Newsletter

By subscribing to our newsletter or opting in during sign-up, you consent to receive marketing and promotional emails from us. You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in the email or by adjusting your account settings.

2. HOW DO WE PROCESS YOUR INFORMATION?

In Short: We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent.

We process your personal information for a variety of reasons, depending on how you interact with our Services, including:

To facilitate account creation and authentication and otherwise manage user accounts. We may process your information so you can create and log in to your account, as well as keep your account in working order.

Third-party Service Providers

We use third-party services to operate the platform and provide the Services. Those providers may collect, store, or process personal information on our behalf including, but not limited to:

• Stripe (payments) — https://stripe.com/privacy
• Resend (transactional emails) — https://resend.com/policies/privacy
• Cloudflare R2 (object storage for uploads and thumbnails) — https://www.cloudflare.com/privacypolicy/
• Google (OAuth and Google Analytics) — https://policies.google.com/privacy
• Crisp (chat) — https://crisp.chat/en/privacy/

Where required by law, we rely on appropriate safeguards (such as standard contractual clauses) to protect personal information when it is transferred across international borders. Some of our suppliers (for example Stripe and Google) may process data in the United States and other countries. If you have questions about specific data transfers please email support@hexapalette.com.

3. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?

In Short: We may use cookies and other tracking technologies to collect and store your information.

We use cookies and similar tracking technologies (like web beacons and pixels) to access or store information. Specific cookies we use include, but are not limited to:

• Authentication cookies (NextAuth) — used to keep you logged in and secure user sessions. Example: `next-auth.session-token` or `__Secure-next-auth.session-token` in production
• Google Analytics cookies (`_ga`, `_gid`, `_gat`) — used to gather analytics and improve the service.
• Crisp chat cookies — used to manage and restore chat sessions for customer support.
• Stripe cookies — configured by Stripe for payment flows when you use the checkout UI.

You can control and/or delete cookies as you wish — for details, see your browser settings. If you disable cookies, some features of our Services may not work.

4. HOW LONG DO WE KEEP YOUR INFORMATION?

In Short: We keep your information for as long as necessary to fulfill the purposes outlined in this privacy notice unless otherwise required by law.

Typical retention examples include:

• Account and profile data: kept until you delete your account.
• Public content (shared compositions, posts, comments): retained until you remove it; if you publish content it may remain public even after account deletion unless expressly removed.
• Transaction metadata and billing history: retained as required to comply with tax/financial regulations (may be retained up to 7 years for accounting purposes), although the raw card data is handled by Stripe.
• Server logs and backups: retained for security, reliability and troubleshooting; typically for a limited period (e.g., 90 days), or longer for archived backups per legal obligations.

We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy notice, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements). No purpose in this notice will require us keeping your personal information for longer than   the period of time in which users have an account with us.

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.

5. HOW DO WE KEEP YOUR INFORMATION SAFE?

In Short: We aim to protect your personal information through a system of organizational and technical security measures.

We have implemented appropriate and reasonable technical and organizational security measures designed to protect the security of any personal information we process. For example:

• Passwords are hashed using bcrypt via passlib so raw passwords are not stored in the database.
• Authentication uses secure signed JWTs and session cookies (NextAuth), and refresh tokens are stored in the database for refresh flows.
• File uploads are stored in Cloudflare R2 and we avoid storing raw payment card data — Stripe handles payment card details.

However no system is completely secure. While we do our best to safeguard your personal information using industry-accepted practices, we cannot guarantee absolute security. Transmission of personal information to and from our Services is at your own risk.

6. WHAT ARE YOUR PRIVACY RIGHTS?

In Short: In some regions, such as the European Economic Area (EEA), United Kingdom (UK), Switzerland, and Canada, you have rights that allow you greater access to and control over your personal information. You may review, change, or terminate your account at any time.

Minors and Parental Consent

The Services are intended for users aged 13 or older. We do not intentionally collect personal data from children under 13. If you believe we have collected data from a child under 13, please contact us at support@hexapalette.com and we will promptly delete the data and/or account in accordance with applicable law.

In some regions (like the EEA, UK, Switzerland, and Canada), you have certain rights under applicable data protection laws. These may include the right (i) to request access and obtain a copy of your personal information, (ii) to request rectification or erasure; (iii) to restrict the processing of your personal information; (iv) if applicable, to data portability; and (v) not to be subject to automated decision-making. In certain circumstances, you may also have the right to object to the processing of your personal information. You can make such a request by emailing us at support@hexapalette.com

We will consider and act upon any request in accordance with applicable data protection laws.

If you are located in the EEA or UK and you believe we are unlawfully processing your personal information, you also have the right to complain to your Member State data protection authority or UK data protection authority.

If you are located in Switzerland, you may contact the Federal Data Protection and Information Commissioner.

Withdrawing your consent: If we are relying on your consent to process your personal information, which may be express and/or implied consent depending on the applicable law, you have the right to withdraw your consent at any time. You can withdraw your consent at any time by emailing us at support@hexapalette.com or updating your preferences.

However, please note that this will not affect the lawfulness of the processing before its withdrawal nor, when applicable law allows, will it affect the processing of your personal information conducted in reliance on lawful processing grounds other than consent.

Account Information

If you would at any time like to review or change the information in your account or terminate your account, you can:

      • Log in to your account settings and update your user account.

Upon your request to terminate your account, we will deactivate or delete your account and information from our active databases. However, we may retain some information in our files to prevent fraud, troubleshoot problems, assist with any investigations, enforce our legal terms and/or comply with applicable legal requirements.

Cookies and similar technologies: Most Web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove cookies and to reject cookies. If you choose to remove cookies or reject cookies, this could affect certain features or services of our Services.

If you have questions or comments about your privacy rights, you may email us at support@hexapalette.com.

7. DO UNITED STATES RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?

In Short: If you are a resident of California, Colorado, Connecticut, Utah or Virginia, you are granted specific rights regarding access to your personal information.

What categories of personal information do we collect?

We have collected the following categories of personal information in the past twelve (12) months:

We may also collect other personal information outside of these categories through instances where you interact with us in person, online, or by phone or mail in the context of:

      • Receiving help through our customer support channels;

      • Participation in customer surveys or contests; and

      • Facilitation in the delivery of our Services and to respond to your inquiries.

Will your information be shared with anyone else?

We may disclose your personal information with our service providers pursuant to a written contract between us and each service provider.

We may use your personal information for our own business purposes, such as for undertaking internal research for technological development and demonstration. This is not considered to be "selling" of your personal information.

We have not disclosed, sold, or shared any personal information to third parties for a business or commercial purpose in the preceding twelve (12) months. We will not sell or share personal information in the future belonging to website visitors, users, and other consumers.

California Residents

California Civil Code Section 1798.83, also known as the "Shine The Light" law permits our users who are California residents to request and obtain from us, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please submit your request in writing to us using the contact information provided below.

If you are under 18 years of age, reside in California, and have a registered account with the Services, you have the right to request removal of unwanted data that you publicly post on the Services. To request removal of such data, please contact us using the contact information provided below and include the email address associated with your account and a statement that you reside in California. We will make sure the data is not publicly displayed on the Services, but please be aware that the data may not be completely or comprehensively removed from all our systems (e.g., backups, etc.).

CCPA Privacy Notice

This section applies only to California residents. Under the California Consumer Privacy Act (CCPA), you have the rights listed below.

The California Code of Regulations defines a "residents" as:

(1) every individual who is in the State of California for other than a temporary or transitory purpose and

(2) every individual who is domiciled in the State of California who is outside the State of California for a temporary or transitory purpose

All other individuals are defined as "non-residents."

If this definition of "resident" applies to you, we must adhere to certain rights and obligations regarding your personal information.

Your rights with respect to your personal data

Right to request deletion of the data — Request to delete

You can ask for the deletion of your personal information. If you ask us to delete your personal information, we will respect your request and delete your personal information, subject to certain exceptions provided by law, such as (but not limited to) the exercise by another consumer of his or her right to free speech, our compliance requirements resulting from a legal obligation, or any processing that may be required to protect against illegal activities.

Right to be informed — Request to know

Depending on the circumstances, you have a right to know:

      • whether we collect and use your personal information;

      • the categories of personal information that we collect;

      • the purposes for which the collected personal information is used;

      • whether we sell or share personal information to third parties;

      • the categories of personal information that we sold, shared, or disclosed for a business purpose;

      • the categories of third parties to whom the personal information was sold, shared, or disclosed for a business purpose;

      • the business or commercial purpose for collecting, selling, or sharing personal information; and

      • the specific pieces of personal information we collected about you.

In accordance with applicable law, we are not obligated to provide or delete consumer information that is de-identified in response to a consumer request or to re-identify individual data to verify a consumer request.

Right to Non-Discrimination for the Exercise of a Consumer’s Privacy Rights

We will not discriminate against you if you exercise your privacy rights.

Right to Limit Use and Disclosure of Sensitive Personal Information

We do not process consumer's sensitive personal information.

Verification process

Upon receiving your request, we will need to verify your identity to determine you are the same person about whom we have the information in our system. These verification efforts require us to ask you to provide information so that we can match it with information you have previously provided us. For instance, depending on the type of request you submit, we may ask you to provide certain information so that we can match the information you provide with the information we already have on file, or we may contact you through a communication method (e.g., phone or email) that you have previously provided to us. We may also use other verification methods as the circumstances dictate.

We will only use personal information provided in your request to verify your identity or authority to make the request. To the extent possible, we will avoid requesting additional information from you for the purposes of verification. However, if we cannot verify your identity from the information already maintained by us, we may request that you provide additional information for the purposes of verifying your identity and for security or fraud-prevention purposes. We will delete such additionally provided information as soon as we finish verifying you.

Other privacy rights

      • You may object to the processing of your personal information.

      • You may request correction of your personal data if it is incorrect or no longer relevant, or ask to restrict the processing of the information.

      • You can designate an authorized agent to make a request under the CCPA on your behalf. We may deny a request from an authorized agent that does not submit proof that they have been validly authorized to act on your behalf in accordance with the CCPA.

      • You may request to opt out from future selling or sharing of your personal information to third parties. Upon receiving an opt-out request, we will act upon the request as soon as feasibly possible, but no later than fifteen (15) days from the date of the request submission.

To exercise these rights, you can contact us by email at support@hexapalette.com. If you have a complaint about how we handle your data, we would like to hear from you.

Colorado Residents

This section applies only to Colorado residents. Under the Colorado Privacy Act (CPA), you have the rights listed below. However, these rights are not absolute, and in certain cases, we may decline your request as permitted by law.

      • Right to be informed whether or not we are processing your personal data

      • Right to access your personal data

      • Right to correct inaccuracies in your personal data

      • Right to request deletion of your personal data

      • Right to obtain a copy of the personal data you previously shared with us

      • Right to opt out of the processing of your personal data if it is used for targeted advertising, the sale of personal data, or profiling in furtherance of decisions that produce legal or similarly significant effects ("profiling")

To submit a request to exercise these rights described above, please email support@hexapalette.com .

If we decline to take action regarding your request and you wish to appeal our decision, please email us at support@hexapalette.com . Within forty-five (45) days of receipt of an appeal, we will inform you in writing of any action taken or not taken in response to the appeal, including a written explanation of the reasons for the decisions.

Connecticut Residents

This section applies only to Connecticut residents. Under the Connecticut Data Privacy Act (CTDPA), you have the rights listed below. However, these rights are not absolute, and in certain cases, we may decline your request as permitted by law.

      • Right to be informed whether or not we are processing your personal data

      • Right to access your personal data

      • Right to correct inaccuracies in your personal data

      • Right to request deletion of your personal data

      • Right to obtain a copy of the personal data you previously shared with us

      • Right to opt out of the processing of your personal data if it is used for targeted advertising, the sale of personal data, or profiling in furtherance of decisions that produce legal or similarly significant effects ("profiling")

To submit a request to exercise these rights described above, please email support@hexapalette.com

If we decline to take action regarding your request and you wish to appeal our decision, please email us at support@hexapalette.com . Within sixty (60) days of receipt of an appeal, we will inform you in writing of any action taken or not taken in response to the appeal, including a written explanation of the reasons for the decisions.

Utah Residents

This section applies only to Utah residents. Under the Utah Consumer Privacy Act (UCPA), you have the rights listed below. However, these rights are not absolute, and in certain cases, we may decline your request as permitted by law.

      • Right to be informed whether or not we are processing your personal data

      • Right to access your personal data

      • Right to request deletion of your personal data

      • Right to obtain a copy of the personal data you previously shared with us

      • Right to opt out of the processing of your personal data if it is used for targeted advertising or the sale of personal data

To submit a request to exercise these rights described above, please email support@hexapalette.com .

Virginia Residents

Under the Virginia Consumer Data Protection Act (VCDPA):

"Consumer" means a natural person who is a resident of the Commonwealth acting only in an individual or household context. It does not include a natural person acting in a commercial or employment context.

"Personal data" means any information that is linked or reasonably linkable to an identified or identifiable natural person. "Personal data" does not include de-identified data or publicly available information.

"Sale of personal data" means the exchange of personal data for monetary consideration.

If this definition of "consumer" applies to you, we must adhere to certain rights and obligations regarding your personal data.

Your rights with respect to your personal data

      • Right to be informed whether or not we are processing your personal data

      • Right to access your personal data

      • Right to correct inaccuracies in your personal data

      • Right to request deletion of your personal data

      • Right to obtain a copy of the personal data you previously shared with us

      • Right to opt out of the processing of your personal data if it is used for targeted advertising, the sale of personal data, or profiling in furtherance of decisions that produce legal or similarly significant effects ("profiling")

Exercise your rights provided under the Virginia VCDPA

You may contact us by email at support@hexapalette.com .

If you are using an authorized agent to exercise your rights, we may deny a request if the authorized agent does not submit proof that they have been validly authorized to act on your behalf.

Verification process

We may request that you provide additional information reasonably necessary to verify you and your consumer's request. If you submit the request through an authorized agent, we may need to collect additional information to verify your identity before processing your request.

Upon receiving your request, we will respond without undue delay, but in all cases, within forty-five (45) days of receipt. The response period may be extended once by forty-five (45) additional days when reasonably necessary. We will inform you of any such extension within the initial 45-day response period, together with the reason for the extension.

Right to appeal

If we decline to take action regarding your request, we will inform you of our decision and reasoning behind it. If you wish to appeal our decision, please email us at support@hexapalette.com . Within sixty (60) days of receipt of an appeal, we will inform you in writing of any action taken or not taken in response to the appeal, including a written explanation of the reasons for the decisions. If your appeal is denied, you may contact the Attorney General to submit a complaint.

8. DO OTHER REGIONS HAVE SPECIFIC PRIVACY RIGHTS?

In Short: You may have additional rights based on the country you reside in.

Australia and New Zealand

We collect and process your personal information under the obligations and conditions set by Australia's Privacy Act 1988 and New Zealand's Privacy Act 2020 (Privacy Act).

This privacy notice satisfies the notice requirements defined in both Privacy Acts, in particular: what personal information we collect from you, from which sources, for which purposes, and other recipients of your personal information.

If you do not wish to provide the personal information necessary to fulfill their applicable purpose, it may affect our ability to provide our services, in particular:

      • offer you the products or services that you want

      • respond to or help with your requests

      • manage your account with us

      • confirm your identity and protect your account

At any time, you have the right to request access to or correction of your personal information. You can make such a request by contacting us by using the contact details provided in the section "HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?"

If you believe we are unlawfully processing your personal information, you have the right to submit a complaint about a breach of the Australian Privacy Principles to the Office of the Australian Information Commissioner and a breach of New Zealand's Privacy Principles to the Office of New Zealand Privacy Commissioner.

9. DO WE MAKE UPDATES TO THIS NOTICE?

In Short: Yes, we will update this notice as necessary to stay compliant with relevant laws.

We may update this privacy notice from time to time. The updated version will be indicated by an updated "Revised" date and the updated version will be effective as soon as it is accessible. If we make material changes to this privacy notice, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this privacy notice frequently to be informed of how we are protecting your information.

10. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?

If you have questions or comments about this notice, you may email us at support@hexapalette.com

11. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?

Based on the applicable laws of your country, you may have the right to request access to the personal information we collect from you, change that information, or delete it. To request to review, update, or delete your personal information, please email us at support@hexapalette.com